The International School of Derma (ISD) is a digital institution focused on dermatology, providing a rigorous training program for professionals around the world. Since collaborating with Smartbrand, ISD has boosted its social media presence, increasing the visibility of its academic offer and improving its institutional position in key markets.
ISD has enhanced its conversion funnel and expanded its international reach by implementing a strategic content approach that attracts targeted traffic and delivers relevant messages in its field. This partnership has helped elevate ISD’s perceived brand value among dermatologists and potential strategic partners, aiding its goal to become a leading global institution in dermatological education.