Experience Design Agency
Our team of designers and specialists in AI-driven generative design is 100% committed to every new client. We know that this is the only way to achieve memorable results.
Let’s TalkLatest Experience Design Success Stories
Solving an SEO problem with UX & UI
As a result of algorithm changes, Kijijiautos, the Canadian car classifieds site belonging to eBay Classifieds Group, lost visibility, ranking and impressions. This is because search engines are becoming increasingly demanding in terms of the quality and usefulness of the content provided to users, which impacted the performance of its listing pages.
New website, digital positioning revamped
The name BH has been synonymous with sport, cycling and the spirit of self-improvement for over 100 years. The project of repositioning the brand internationally was guided by that spirit, and motivated those involved to work flexibly, adopting the point of view of the end customer, co-creating solutions and applying exponential technologies to generate efficiencies with direct impact on the generation of potential clients.
Capturing leads through app gamification
"From minute one, the entire Smartbrand team was fully involved in the project despite being a complex subject to understand. Their input at all times made the project better. Exceptional work."
Raúl López de Armentia
What We Offer
Generative Design with AI
Using artificial intelligence to create and optimize visual content, we utilize tools like Adobe Firefly, Google AI Studio, Runway, and other generative platforms. This approach accelerates creative production while ensuring brand consistency.
Digital Design
Creation of cross-platform visual content specializing in social media, designed to engage users and encourage the desired response across all platforms.
UX Design
Crafting navigation flows, screens, and modules to deliver intuitive, user-friendly, consistent, and efficient user experiences.
UI Design
Designing user interfaces involves crafting engaging and visually appealing interactions by carefully selecting and arranging components, colours, and fonts.
Video & Motion Graphics
Video editing and animations that transform static messages into dynamic visual narratives, enhancing the communication of complex concepts and providing a visually engaging experience.
Only by understanding your users can you design designs and experiences that resonate with them.
Understanding to Innovate
Our design process always starts with the users understanding the need we are trying to solve.
Powered by generative AI
We merge human creativity with generative AI to enhance ideation and optimize design processes while maintaining personalization and brand consistency.
User-centred Designs
We create visually engaging content for social media and web experiences that are agile, attractive, and effective, featuring a clarity that stands out from the noise.
Impact-oriented Implementation
Every design needs to be tailored to evoke the desired response from users.
The Team That Will Enhance Your Brand's Digital Experience And Image
We Work Across a Wide Range of Industries and Verticals
Banking and Finance
We enhance the online presence of financial institutions, developing campaigns to establish trust and nurture customer loyalty.
Editorial
We accelerate customer engagement and drive sales in the automotive industry through digital solutions that connect with consumers at every stage of the purchasing journey.
Aceleramos el engagement y las ventas en el sector automotriz mediante soluciones digitales que conectan con los consumidores en cada etapa del viaje de compra
Automotive
Pharma and Healthcare
We revolutionize healthcare communication and education through impactful digital campaigns that empower and educate patients.
Sports
We ignite the online presence of sports brands, crafting digital experiences that ignite and inspire fans.
Education
We empower educational institutions with digital strategies that engage students and facilitate interaction.
Public Administration
We modernize public administrations' communication, implementing digital solutions that improve interaction and citizen service.
NGOs
We empower non-profit organizations with impactful digital campaigns that ignite action and inspire change.
Retail
We supercharge retail with cutting-edge digital strategies that skyrocket sales and enhance the customer experience, whether online or in-store.
The results we have achieved with Smartbrand mark a before and an after. You only have to look at our KPIs. Collaborating with Smartbrand is very easy because they are very involved in the project. They approach it as if they were part of our company.
Javier Granados
The entire Smartbrand team was fully involved in the project right from the start, despite being a complex subject to understand. Their input at all times made the project better. Exceptional work.
Raúl López de Armentia
Identity Department
Excellent service, follow-up and communication. I highly recommend Smartbrand.
Mario González
Smartbrand is more than a partner. They become part of your team. Great commitment, knowledge, experience and a strong focus on meeting deadlines. We have worked side-by-side, achieving a result that has exceeded our expectations by far. You really feel their passion and dedication to the work they do.
Verónica Miranda
Frequently Asked Questions About Experience Design
In our proposals, we outline the project scope, set priorities, and detail the operational approach, which includes both traditional digital design and generative AI solutions where appropriate. Additionally, we define the entry scenario, identify the team responsible for implementation, and outline the associated costs.
We have an optimised process of constant communication with our clients, which allows us to get to work as quickly as possible.
We integrate tools such as Adobe Firefly, Google AI Studio (Gemini + Nano Banana), Runway, and Canva AI into our workflow to accelerate ideation, generate concept variations, and optimise visual production. AI allows us to explore more creative possibilities while maintaining brand consistency and professional quality.
Totally. We are 100% aligned with Google's current SEO guidelines, which reward sites with a better multi-device experience and facilitate access to the most relevant content with a few clicks.
At the start of a project, our team takes ownership of each client's brand identity. This allows us to apply their rules and permitted uses across different channels and formats, both in copy and design.
Understanding the framework and the technology to be used. If we have to adhere to a specific framework, we document to understand the different modules and elements we can rely on to build the best possible experience.
Explore Other Services
SOCIAL
Strategy
Auditing & Benchmarking
Community Management
Social Video
Content Creation
Social Creativity Design
And more +
TRAFFIC
SEO
Google Ads
Inbound Marketing
STRATEGY
Benchmarking
Digital Marketing Plan
Content Strategy
Data Monitoring
SOCIAL
Strategy
Auditing & Benchmarking
Community Management
Social Video
Content Creation
Social Creativity Design
And more +
TRAFFIC
SEO
Google Ads
Inbound Marketing
STRATEGY
Benchmarking
Digital Marketing Plan
Content Strategy
Data Monitoring