Social Media Case Study

Jané was looking to grow digitally and boost its digital presence with a particular focus on social profiles. A multinational company and a consolidated brand needed to transfer this positioning to its networks. At Smartbrand, we proposed an international strategy focused on transmitting an image of a technological vanguard recognisable from any territory but with sufficient proximity to connect with users in different countries. After more than five years of managing their social networks, we continue to provide expertise and innovation to improve the defined KPIs.