Iñigo, is Smartbrand. Perhaps because he is its founding member, and certainly because he is a source of passion, steadfastness and transparency for the whole team.
His specialties are Business Management, Tech Marketing, Digital Marketing, Strategic Marketing, and above all, conveying passion to the whole team.
For Iñigo, to-do's, emails, Discord channels or new tools to optimise and automate processes are never enough. We dare you to find a tool that Iñigo hasn’t already been using for over two years. Name it: ________
Although if pushed to find one of Iñigo's defects, perhaps it would be that he lives in an eternal full-volume loop of Disney's soundtracks (Frozen, Moana, Encanto...). The collateral damage of being a dad at the whim of my daughters.